Anyone who has already taken part in a web relaunch will surely know the question: Where to put the registration form for the newsletter? Everyone can see it in the header, but isn’t that a bit too prominent? In the footer, on the other hand, it is very discreet, but how can the goal of lead generation, in the form of e-mail addresses, be achieved like this?
With the opt-in generator, you do not need to decide. From large-scale calls to action for new visitors through to hiding the form for existing newsletter subscribers: The behaviour-based control and numerous selection criteria allow you to ask visitors to your website to subscribe to your newsletter at the right time. And in case you are ever unsure about which is the best version, you get a data-based answer to this in the shortest time possible with integrated A/B testing. Thus, lead generation becomes child’s play.